This month we teamed up with a client who has products at Walmart to better understand the SOHO (Small Office, Home Office) consumer. Gathering insights around purchasing behavior and primary influencers, we are on track to file this project away under “success”.
July 10, 2010 | Research
Some of our most recent creative work just made its way across the pond to London, England. Working off existing “Americanized” copy – but making sure to replace words like “vacation” and “apartment” with “holiday” and “flat” – we wrapped up the project feeling very British indeed. Now please excuse us for some takeaway of bangers and mash. Tally-Ho!
July 10, 2010 | Research
At Fusion Hill, we find inspiration in our surroundings. So when Anchor Block asked us to name their new technology for landscaping products, we couldn’t think of a better place to ponder than the Minnesota Landscape Arboretum. Surrounded by lovely sights and smells, we gathered our thoughts, cultivated ideas and kicked off the project with a bloom.
July 10, 2010 | Research