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After conducting guest intercepts at Archivers, Michaels and Jo-Ann Fabrics, our research team came away with some pretty compelling findings. Turns out, scrap-mania is a very real and highly contagious condition.
Fusion Hill recently partnered with the experts in wardrobe malfunction prevention, Hollywood Fashion Tape. The job? To design its new value brand, “Secrets from Hollywood Fashion Tape”. With a swanky but approachable new look, this line is expected to make quite an impression, under and over the clothes.
After a burglary in January and an eight-month hiatus to recover, NEED magazine is back in full force. Issue 5 hits the shelves November 11th and we couldn’t be more proud of the persevering publication. Here’s to all the rock stars that made it happen!
We jumped the border to attend a market research summit at the A.C. Neilsen Center for Marketing Research in Wisconsin. National thought leaders gathered to share trends and techniques that are at the forefront of market research today.
Fusion Hill unofficially “closed” for our annual Fall Fun Day. The team recharged, rollercoastered and took in meal and a matinee at the Mall of America. Kudos to the Cohen Brothers … Thirteen thumbs up.
What could be better than a photoshoot in the fall? Our design team toured Osseo, New Brighton, Rochester and Red Wing to capture portraits of the good people of Minnesota. The images will inspire this year’s annual report for the Benedictine Health System.
We believe it’s best to go in-home if you want to go online. This time we’re headed to the windy city and the city of brotherly love. We’re conducting in-home ethnographies with patients to inform and streamline the usability of a medical device web site. So far the findings are superb!
Fusion Hill designer Dajana recently jet-set off to her homeland of Croatia for three weeks! Whilst there (how European of us) she visited Gradac, Dubrovnik and Korcula–the birthplace of Marco Polo. She had a blast and we’re really happy that she decided to come back.
This month the Fusion Hill design team took a tour of the Neenah Paper Mill in Stevens Point Wisconsin. Adorned in stylish safety goggles and earplugs, we learned all about the journey from pulp to paper. We also discovered that being in a paper mill is like taking a sauna with your clothes on.
At a recent Medtronic presentation, we created a three-dimensional environment showing the journey of their target market. True to form, it was another successful collaboration of research, design and strategy, proving that the Fusion Hill team is always thinking outside the cube.