Big on BRIC.
Recently back from Brazil and India, the Fusion Hill research team is adding insights to our knowledge file on the BRIC countries (Brazil, Russia, India, China). More and more Fusion Hill clients are seeing the value in expanding their research studies to include these growing markets that represent an up-and-coming booming middle class. The BRIC countries represent a staggering number of people (over 40 percent of the world’s total population), which means millions more consumers who are eager and ready for new product experiences.
August 11, 2011 | Research
